Darnell Baker's Portfolio

Brand Logo for AquOm

RETAIL Brand Logo for AquOm Lead Designer 1 month duration Overview I was tasked with redesigning and developing the brand identity for AquOm, a company that aims to use all-natural, organic, and non-toxic polymers harvested from the ocean in order to reduce inorganic nutrients in public waterways and oceans.  Approach After an in-depth kickoff call with […]

Social Assets and Campaign for Pisces USA

MANUFACTURING Social Assets and Campaign for Pisces USA Lead Designer 1 month duration Overview Pisces USA develops eco-friendly, natural products for aqua and terrascape enthusiast. I was asked to design product packaging and marketing assets for a new product release. They sought to increase product awareness and sales on their Amazon platform. My goal was to […]

Chick-fil-A

From print design for restaurant locations to animations for arena jumbotrons – it was my pleasure!

Soo Shady Eyewear

Soo Shady Eyewear needed branding, a website, and a small but effective launch campaign within a limited budget.

Campaign Theme for Fulton County Schools

Overview Fulton County Schools located in Atlanta, GA was experiencing a disturbing increase in mental health issues among its students, including a tragic rise in student suicides. As a result, the school system decided to develop a unique program to enable students to reach out for help from licensed clinicians confidentially. I spearheaded the design […]

Global Maintenance Professionals Needed a Handbook

Overview As Senior Graphic Designer with Kellen Company, I spearheaded the design of a handbook for one of our largest clients SMRP (Society for Maintenance and Reliability Professionals). While following brand guidelines and introducing a new design elements to the imagery, I designed the 59-page SMRP Candidate Handbook that will be used for years to […]